Motivation

What is Motivation?

Motivation is a desire to achieve a goal, combined with the energy to work towards that goal.

Motivation is the process by which the behavior of an individual is influenced by others, through their power to offer or withhold satisfaction of the individual’s needs and wants.

Why is Motivation Important

• You may be wondering whether motivation is really so important. It could be argued that if a person is employed to do a job, he/she will do that job and no questions of motivation arise. If a person does not want to work, he/she will do that job and no questions of motivation arise. If a person does not want to work, he/she can resign. So why try to motivate people?

• Motivation is about getting extra level of commitment and performance from the employee.

• It is suggested that if individuals can be motivated by one means or another, they will work more efficiently or they will produce a better quality of work.

• To motivate the workers manager’s normally use the “carrot and stick” method.

• For the employees who achieve the given targets, and whose performance and behaviors are in an acceptable level, Rewards are given by the management. These are called as Carrots.
Eg: Bonuses, Paid holidays, Salary increments, promotions and other Fringe benefits.

• For the employees whose performances and behaviors are in an unacceptable level, punishments are given by the management. These are called as “Sticks”.
Eg: Reprimand, Demotions, Restrictions on breaks and punctuality, assigning un-familiar tasks etc.